Secret Lures Partners with the Indiana University Bass Fishing Club

Secret Lures is rolling out a new fundraising initiative to help college and high school fishing teams get out on the water and make the most of every cast.  Their first collaboration is with the Indiana University Bass Fishing Club, of Bloomington, IN.  The company and club have teamed up to offer a unique way to help the Hoosiers raise funds for their upcoming 2020 fishing season.  The IU Bass Fishing Club will be offering a custom Secret Lures Stupid Tube ® in their own custom color, Candy Stripe.  Club members will be selling this one of a kind Stupid Tube at upcoming events such as the Indianapolis Boat, Sport, and Travel Show, as well as on their own website,  All the proceeds will go directly to the club itself to help offset travel expenses associated with college competition.

According to Danny Blandford, President of Secret Lures, “As a former collegiate angler and IU Bass Fishing Club President, I know all too well the struggles that college teams have in raising funds for competition.  We see this as an opportunity to both help the club itself, as well as a chance for Secret Lures and our Stupid Tube to reach a whole new audience.”  Secret Lures will also host a “Funraiser” section within the Stupid Tube menu on, where the new Candy Stripe Stupid Tube and other unique academic collaborations will be hosted and available for purchase to benefit select programs.  Blandford went on to add, “We have several new Stupid Tubes in the works for various programs in our region and we hope that folks will buy directly from the programs themselves, but in the event they want to order from us, we’ll also earmark a portion of the website sales for the college or high school fishing teams the products are listed under.”

Current IU Bass Fishing Club President, Logan Wade, added, “Bass fishing and the Secret Lures Stupid Tube go hand in hand here in the Hoosier state and we’re excited for this opportunity to work together, raise some funds and some fun!  We came up with an awesome tube that both reflects our school spirit, and is already a proven fish catcher.  We can’t wait to hit the water this spring.”  The Indiana University Bass Fishing Club has 2020 plans to compete throughout the country with the Bass Pro Shops Collegiate Bass Fishing Series, the Carhartt Bassmaster College Series, as well as the FLW College Fishing Series, presented by Yeti.

Those interested in purchasing this commemorative IU Bass Fishing Club Candy Stripe Stupid Tube ®, by Secret Lures can contact the Indiana University Fishing Club through their website at, or email club President, Logan Wade, at  Secret Lures customers can also contribute to this project directly by adding a bag to their order on  College or high school fishing teams that would be interested in learning more about this new program may contact Secret Lures at